Hempline
The fashion industry is developing more sustainable apparel by choosing materials which are environmentally friendly. Hempline is a clothing company which produces all of their apparel by using organic fabrics made of hemp. My goal for hempline was to promote their sustainable practices by making their products and beliefs more appealing to a wide range of consumers. The approach was to stay away from the expected design solutions for environmentally friendly products while still incorporating an organic feel. The design solutions utilized sustainable practices and minimized waste.